Last month I was contacted by ViDi to follow the Vivian Maier exhibition’s inauguration at the Arengario of Monza, on the 7th of October. I love photography so…how could I say no?!
I worked to make the exhibition’s press-preview more sweet and pleasant. I set up a small and simple refreshment realized in association with Dolci Luxury Tasting, and I thought it would have been a great idea to honor the journalists and the institutions with some White Cat Wedding’s cookies.
The exhibition will be held until the 8th of January, 2017, and it shows 100 photographs of the nanny who loved to photograph, Vivian Maier, now considered one of the greatest exponents of the street photography.
Vivian Maier, born in New York in 1926 by a French mother and Austrian father, spent most of her youth in France, where she began to take her first photographs using a modest Kodak Brownie. In 1951 she returned to live in the United States and she began working as a nanny for several families.
Photographer by vocation, Vivian never leaves home without a camera around her neck and shoots compulsively with her Rolleiflex accumulating such a huge quantity of rolls that she couldn’t develop them all.
In the first years of the new millennium, due to serious economic difficulties, Vivian saw her negatives go to auction because of a missed payment to the company where she had them stored. Some of the materials were bought in 2007 by John Maloof, a real estate agent. He saw an immense potential in the work of the young photographer and he created an archive of 120,000 negatives.
Thanks to this huge treasure, today the “nanny-photographer” production can be seen by the general public.
To make the exhibition more interactive, it’s possible to take a picture in the mirror, as in one of the most famous self-shots of the photographer.